
Lift
Lift is a premium online coaching service delivering bespoke programs to build performance and resilience. Founded by Angus, who brings a decade of experience and features in publications including The Guardian, Men’s Health, and GQ.
Industry
Health & Wellness
Services
Brand Identity, Website
Timeline
8 Weeks
Year
2026
Target Audience
Built for ambitious individuals who expect their bodies to match their fast-paced lives, with visible progress in both daily movement and sport.
Outcome
The rebrand of Lift introduced a bold new identity and a performance-driven landing page optimised to convert traffic from social media and marketing campaigns.

Lift
Lift is a premium online coaching service delivering bespoke programs to build performance and resilience. Founded by Angus, who brings a decade of experience and features in publications including The Guardian, Men’s Health, and GQ.
Industry
Health & Wellness
Services
Brand Identity, Website
Timeline
8 Weeks
Year
2026
Target Audience
Built for ambitious individuals who expect their bodies to match their fast-paced lives, with visible progress in both daily movement and sport.
Outcome
The rebrand of Lift introduced a bold new identity and a performance-driven landing page optimised to convert traffic from social media and marketing campaigns.

Lift
Lift is a premium online coaching service delivering bespoke programs to build performance and resilience. Founded by Angus, who brings a decade of experience and features in publications including The Guardian, Men’s Health, and GQ.
Industry
Health & Wellness
Services
Brand Identity, Website
Timeline
8 Weeks
Year
2026
Target Audience
Built for ambitious individuals who expect their bodies to match their fast-paced lives, with visible progress in both daily movement and sport.
Outcome
The rebrand of Lift introduced a bold new identity and a performance-driven landing page optimised to convert traffic from social media and marketing campaigns.








