Pilós
Based in Thessaloniki, Greece, Pilós is a ceramics studio producing handcrafted vases, tableware, and sculptural pieces, while also hosting workshops to share the art of pottery.
Industry
Artisanal & Handcraft Manufacturing
Services
Brand Identity, Website, Packaging, Social Media
Timeline
4 Weeks
Year
2025
Target Audience
Pilos sought a brand identity that captured the refined, immersive experience of its workshops and ceramic collections and used that to attract a higher-value younger audience.
Outcome
The new identity embraces a fresh, modern direction while retaining an organic flair, moving away from a clichéd historic aesthetic.
Pilós
Based in Thessaloniki, Greece, Pilós is a ceramics studio producing handcrafted vases, tableware, and sculptural pieces, while also hosting workshops to share the art of pottery.
Industry
Artisanal & Handcraft Manufacturing
Services
Brand Identity, Website, Packaging, Social Media
Timeline
4 Weeks
Year
2025
Target Audience
Pilos sought a brand identity that captured the refined, immersive experience of its workshops and ceramic collections and used that to attract a higher-value younger audience.
Outcome
The new identity embraces a fresh, modern direction while retaining an organic flair, moving away from a clichéd historic aesthetic.
Pilós
Based in Thessaloniki, Greece, Pilós is a ceramics studio producing handcrafted vases, tableware, and sculptural pieces, while also hosting workshops to share the art of pottery.
Industry
Artisanal & Handcraft Manufacturing
Services
Brand Identity, Website, Packaging, Social Media
Timeline
4 Weeks
Year
2025
Target Audience
Pilos sought a brand identity that captured the refined, immersive experience of its workshops and ceramic collections and used that to attract a higher-value younger audience.
Outcome
The new identity embraces a fresh, modern direction while retaining an organic flair, moving away from a clichéd historic aesthetic.
